Operations
Research and Development Innovation
Arandi is a blog about social and innovative entrepreneurship in India. I describe people, experiences I meet here, from Pondicherry where I'm living.
I also run a free guesthouse that welcome social and IT innovators willing to spend some times in Pondicherry and am involved in a design company dedicated to rural markets !
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We are part of an innovation network.Arandi is one of all this blog that try to focus on new experiences and people relating to innovative markets in India. I work in a spirit close to Open Coffee, FING, la Cantine : I'm open-minded, you can write on the blog if you wish and I have a protective look at new projects ! -
One of our goals for innovation is entering new markets.I'm fascinated about new markets, and how you penetrate them. Innovation and "bottom of the pyramid" markets are similar for that. For the first one, you must deal with clients that don't need and don't even know your solution. For people that are living with less than 2$ a day, you have to deal with a very high value proposition for people who don't wait for you, at a very low price.
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One of our goals for innovation is making our products more socially conscious or eco-friendly.I'm not directly dealing with new products. But I illustrate the efforts done by other to make new products more socially conscious and eco-friendly
